Collection: INNOluxe

Transform your hair with the INNOluxe, featuring Calm, Saved, and Platinum ranges. Designed to work seamlessly with our in-salon treatments, these sodium chloride and sulphate-free products deliver real results for all hair types.

Experience stronger, smoother, and healthier hair with INNOluxe's revolutionary bond repair technology. Whether you're taming sensitive scalps, protecting vibrant colours, or maintaining cool blonde tones, each product is packed with the power to repair, hydrate, and protect.

Give your hair the love it deserves with INNOluxe—because healthy, glossy hair starts here.

INNOluxe Hair Products

Discover the bond-building science behind INNOluxe, a breakthrough in hair repair and protection, trusted by stylists and loved by clients across Australia.

The DO Salon are proud to offer the full range of INNOluxe hair products online and in-store, including at-home solutions and professional in-salon treatments.

Be it damage from heat styling, colouring, or if you simply want to maintain stronger, healthier hair, INNOluxe has a solution tailored to your needs.

Why Choose INNOluxe?

Proper haircare requires more than just a basic shampoo and conditioner. Popular colour, bleach, and heat products can weaken your hair’s internal structure, leaving it prone to breakage and dullness. INNOluxe shampoo, conditioner and other hair products are built around Amino-Bond Technology, a patented system that repairs and rebuilds hair bonds from the inside out, restoring strength, shine and softness.

INNOluxe #SAVED Collection: Protect Your Colour

The INNOluxe #SAVED range is perfect for those who love to colour but don’t want to compromise on hair health.

INNOluxe Shampoo #SAVED is a sulphate-free colour-safe shampoo, designed to cleanse gently while preserving vibrant tones.
INNOluxe Conditioner #SAVED helps to seal the cuticle and protect colour, all while keeping your hair soft and manageable.

Best for: Clients with freshly coloured or bleached hair, or anyone who wants to extend the life of their colour. Explore our Colouring Services to pair with your at-home #SAVED care.

INNOluxe Platinum Range: Bright, Cool Blondes

Blonde hair needs (and) deserves extra care in your routine, which is where the INNOluxe Platinum range truly shines.

INNOluxe Platinum Shampoo is infused with violet pigments to neutralise yellow tones, keeping blonde, silver, and grey hair cool-toned and fresh.
Paired with the Platinum Conditioner, this range tones while nourishing strands prone to dryness or brassiness.

Best for: Bright blondes, platinum tones, and grey/silver shades in need of toning and care. Book with a Blonde Specialist to discuss your needs and elevate your colour and aftercare.

INNOluxe Elixir V3: Leave-In Daily Repair

INNOluxe Elixir V3 is the cult-favourite leave-in treatment that works like a daily vitamin for your hair.

Lightweight yet powerful, it restores moisture, strengthens from within, and offers heat protection.
It’s a perfect daily treatment for anyone seeking smoother, shinier, and more resilient hair without the weight or grease.

Best for: All hair types, especially those with light damage, dryness, or heat-styled hair. Ideal between appointments, or paired with our Hair Extensions for enhanced manageability.

Professional Salon & Hair Repair Treatments

At The DO Salon, we offer in-chair INNOluxe Pro treatments – the ultimate solution for deep internal repair.

Applied during colouring services or as a standalone treatment
Uses the full strength of Amino-Bond Technology for professional-grade reconstruction
Helps colour last longer and hair feel stronger after every session

Best for: Clients with severe damage, frequent colouring, or who want the absolute best in hair strength and shine.

INNOluxe Bundles & Kits

Want value and performance?

Our curated INNOluxe bundles make it easy to take home everything you need in one set. Options often include INNOluxe shampoo, conditioner, and the Elixir V3 treatment, ideal for clients looking to maintain hair health between salon visits.

Pro Tip: Pair an INNOluxe #SAVED range bundle with your favourite colour service for long-lasting vibrancy.

What Makes INNOluxe Different?

How INNOluxe Repairs Hair with Protein Technology

INNOluxe goes beyond coating your strands and directly penetrates the hair shaft, using protein-rich amino acids to rebuild broken bonds caused by colouring, bleaching, or heat styling. Such a bond builder hair treatment makes it one of the best products for blonde hair, helping to future-proof your locks from further damage.

Sulphate-Free & Colour-Safe Benefits

All INNOluxe shampoos and conditioners are formulated without sulphates, meaning they cleanse without stripping natural oils or colour molecules.

If you’re searching for a sulphate-free colour-safe shampoo that actually performs, INNOluxe delivers.

Can I Use INNOluxe After Colouring?

Absolutely. In fact, we recommend it. INNOluxe’s bond-building properties help reinforce the hair during and after colour services, making it one of the best products for blonde hair in Melbourne.

INNOluxe for Stylists vs At-Home Users

While the INNOluxe Pro treatment is reserved for professional application, the rest of the range is perfect for at-home care. If you’re unsure what’s right for you, our stylists can guide you through a personalised haircare plan.

How to Use INNOluxe Products at Home

INNOluxeShampoo: Apply to wet hair, lather gently, and rinse thoroughly. Repeat if needed.
INNOluxe Conditioner: After shampooing, apply mid-lengths to ends. Leave on 2–3 minutes, then rinse.
INNOluxe Elixir V3: Apply 1–2 pumps to damp or dry hair. Focus on mid-lengths and ends. Do not rinse. Style as usual.

Ready to Repair Your Hair? Book a Salon Treatment with INNOluxe

Whether you’re shopping online or booking a salon visit, The DO Salon makes it easy to experience the power of INNOluxe.

Find your ideal mix of INNOluxe shampoo, conditioner, and leave-in repair today.

FAQs About INNOluxe

What is INNOluxe and how does it work?

INNOluxe uses patented Amino-Bond Technology to rebuild hair bonds from the inside out, resulting in stronger, shinier hair.

Which INNOluxe range is best for me?

INNOluxe #SAVED: For colour-treated hair
INNOluxe Platinum Range: For blonde/silver tones
INNOluxe Elixir V3: For daily repair
INNOluxe Pro: In-salon treatment for deep damage

Is INNOluxe sulphate-free and colour-safe?

Yes, all INNOluxe hair products are sulphate-free and designed to preserve hair colour and health.

Can I use INNOluxe at home, or is it just for salons?

You can use the INNOluxe #SAVED, Platinum, and Elixir V3 ranges at home. The Pro treatment is applied in the salon.

How do I use INNOluxe Elixir V3?

Apply to damp or dry hair daily. It’s a leave-in, so no rinsing required. Great as a heat protectant too.

Will INNOluxe help if my hair is damaged from colouring or heat styling?

Yes. It’s designed specifically for restoring hair after colouring, bleaching, or heat styling.

Can I use INNOluxe with other hair products?

Yes. INNOluxe hair products work well with most salon-quality brands and enhance overall hair health.

How long do results last?

With consistent use, you’ll notice ongoing improvements. For Pro treatments, results can last 4–6 weeks.

Are INNOluxe products suitable for all hair types?

Yes. The range is safe and beneficial for straight, wavy, curly, thick, or fine hair.