INNOluxe – Platinum Shampoo 250ml – Enhance Blonde Brilliance

Brighten, cleanse, and protect your blonde with INNOluxe Platinum Shampoo 250ml. This luxurious violet shampoo is specially formulated to neutralise unwanted yellow tones in blonde, bleached, or grey hair, leaving you with vibrant, cool-toned locks. Its gentle yet effective formula cleanses without drying, making it ideal for maintaining salon-perfect hair at home.

Enriched with premium ingredients, INNOluxe Platinum Shampoo also strengthens, hydrates, and enhances shine, ensuring your hair stays healthy, soft, and beautifully radiant. Perfect for those who want to keep their blonde tones clean, bright, and brass-free.

Why You’ll Love It:

• Neutralizes yellow and brassy tones for cool, clean blonde hues.
• Gently cleanses while maintaining hydration and shine.
• Ideal for blonde, bleached, grey, or silver hair.
• Leaves hair soft, strong, and refreshed with every wash.

How to Use:
Apply to wet hair, lather well, and leave for 1–2 minutes before rinsing thoroughly. For best results, follow with INNOluxe Platinum Conditioner.

Perfect for: Light blonde, grey, or de-coloured hair that needs a regular brass-beating boost.