"INNOluxe makes the impossible, possible... It repairs and rebuilds as we colour… The hair feels stronger, thicker, sexier and smoother. It’s pretty awesome!" - Sophia Hilton, INNOluxe global brand ambassador
At The DO Salon, we are proudly led by principal, Annette Carter, the Australian ambassador for INNOluxe. We are revolutionising the way we repair and restore hair to its healthy, vibrant, luscious locks.
In this blog post, we'll take you through the science of INNOluxe and highlight the incredible benefits - with an in-salon treatment offer!
Repairing and Protecting Hair with INNOluxe:
Hair is made up of proteins, with healthy hair containing over 90% protein. These proteins are held together by sulphur, hydrogen, and ionic bonds. Sulphur bonds, in particular, provide strength and shape to your hair, whether it's straight, curly, or somewhere in between. However, when these bonds break, hair becomes more porous, leading to weakness, breakage, and difficulties in styling.
Understanding the Science of Healthy Hair:
When bonds break, microscopic gaps are created in the hair, making it more porous. This increased porosity weakens the hair, making it prone to breakage and less able to hold a style. It also becomes more susceptible to humidity and frizz. INNOluxe's Advanced AminoBond Technology targets these gaps, replenishing the proteins and rebuilding the bonds, resulting in stronger, healthier, and more manageable hair.
The INNOluxe Experience at The DO Salon:
When you visit The DO Salon, our talented stylists will tailor the INNOluxe treatment to your specific hair needs. Combining their expertise with INNOluxe's innovative formulas, our team will ensure you receive a personalised experience that delivers exceptional results. Whether you choose to incorporate INNOluxe Balance Plus into your colour or bleach service or opt for a stand-alone treatment with INNOluxe Foam, you can trust in the transformative power of INNOluxe.
Continuing the INNOluxe Journey at Home:
Extend the benefits of INNOluxe beyond the salon with V3 ELIXIR, a revolutionary leave-in treatment. V3 Elixir maintains the softness, hydration, and overall health of your hair between salon visits, allowing you to enjoy the long-lasting effects of INNOluxe's repair and protection.
The DO Crew's exclusive online INNOluxe treatment offer to achieve your hair goals.
With INNOluxe's transformative power and our commitment to excellence, we invite you to embark on a journey to healthier, stronger, and more beautiful hair. Book a blow dry and INNOLuxe treatment online at The DO Salon and discover the secret to stunning, head-turning hair. And now, for a limited time, enjoy 20% off!
So, what are you waiting for? unlock the potential of your hair with INNOluxe. Book your appointment with The DO Crew now and embark on a hair repair journey like no other. Together, The DO Salon and INNOluxe are here to transform your locks and make you fall head over heels in love with your hair again.
Don't miss out on this exclusive offer!